Marketing

social-media-marketing

3 Critical Advertising Campaign Errors on Facebook

According to Brandwatch, the amount of advertising investments on Facebook pages exceeded $ 13.000.000.000. On the vast network of Facebook posted more than 60,000,000 business pages. About 84% of American and European companies place their ads on Facebook . Thanks to this advertisement, about 49% of netizens made purchases. If we compare the most popular social...

marketing-strategy

Why is it Important to Build a Marketing Strategy?

Build a Marketing Strategy How to effectively promote your products and services? The answer to this question is still controversial among advertisers and marketers, primarily because market conditions are changing dynamically, which means that it is necessary to constantly look for new methods and concepts to achieve success both offline and online . Why is it...

search-engine

Use of Snippets & Google Search Engine

Google is omnipotent! The search engine not only decides which pages of your site and how to index. It also changes the content of search snippets. But this can be countered ... Though not always, but substitutes Often the meta descriptions and title, which are set by the webmaster, do not coincide with those displayed in...

content marketing analysis

Content Marketing Analysis

Analysis content marketing should say which formats, channels and topics most effectively resonate with the interests of your target audience . In order to collect the full picture of interaction with content from individual elements of the strategy, it will take some time. But this is the key to success, allowing you to keep...

lead-generation

Types of Content for Lead Generation

Nowadays, various types of content are successfully used by marketers who are interested in interacting with consumers of company services. Inbound Marketing Features Inbound marketing is an organic part of content marketing, aimed at attracting potential customers to the site from various communication channels: blog, social networks, newsletters, podcasts, etc. Initially, it is planned to create...

social-media-marketing

Social Media Content Marketing Trends in 2020

In 2020, in SMM and content marketing there is no place for thoughtless posting, mechanical work without a plan, and even just content plans. Every marketer, SMM specialist, copywriter and PR manager can do all this. The result will now be only the development of a content marketing strategy in social media. What does the...

inbound marketing

What is Marketing?

The concept of " marketing " has dozens of definitions. In the most general sense, this word means activities aimed at making a profit through satisfying the needs of the consumer . In other words, we are talking about the ability to sell services or products to the target audience. Marketing, market research and brand But...

content-marketing

Content Marketing Trends in 2020

To keep in touch with your audience, you need to create content that: Help them solve their problems Will draw attention to the company Will work with objections Will become relevant and viral Creating content is difficult and expensive if you are afraid to learn and experiment. We are not like that. We draw your attention to the trends...

What is Cashback

Why Cashback is Beneficial for Business?

Using cashback along with discounts , loans, promotions and other ways to save, is already in the everyday life of users. But its principle for many is still not understood until the end, so many people consider it a fraud of the buyer. For what and why do they return the money? Maybe this...